Adidas opts for air freight – 'a temporary setback' – to avoid supply chain shortfall

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Cheaper air rates and a dearth of warehouse capacity may be sending shippers to the skies: Adidas plans to increase its use of air cargo to offset supply chain shortages.

Chief financial officer Harm Ohlmeyer told investors during a Q1 earning call today Adidas would be increasing its airfreight operations after product shortages had dented revenue.

He said: “Please bear in mind it has been too short of a notice to have significant impact on flying-in products for Q1, but it will ...