News / Airlines must partner with last-mile specialists to capture e-commerce cargo volumes

Network airlines should forge new partnerships and embrace data sharing to avoid missing out on the global e-commerce revolution, delegates heard at Air Cargo China in Shanghai last week.

“Traditional cargo is being replaced by e-commerce cargo. It has a huge volume impact and we see that every day. If we don’t do anything and we don’t change then we’ll miss out,” said Alain Guerin, Swiss WorldCargo’s head of marketing.

He added: “We remain an airport-to-airport business. In order to capitalise on ...