APL and Yusen go hi-tech to target growth in Japanese reefer traffic

The growing popularity of Japanese fresh produce across Asia is creating new opportunities for reefer shipping, while a government-led initiative to increase sea exports could pose a threat to the dominance of air cargo.

Ocean carrier APL, recently acquired by CMA CGM, told The Coolstar the globalisation of Japanese food culture had helped fresh produce exports gain popularity with increasingly affluent Asian consumers.

“Japanese produce is appealing to many Asian consumers with its fine quality, exquisite taste and excellent presentation,” said Fujita Yasuhiro, ...