Comment / Analysis: Up to $1.5bn Freightos debut – let that sink in

27/01/2023

Walking around Smithfield Market in London before dinner last night, while enjoying the company of some gentlemen who make a living out of buying and selling businesses, one of my comrades had a good laugh when I made some basic remarks on Freightos (CRGO).

I had said something along the lines that indeed, the freight booking platform will use $80m proceeds from its debut IPO held yesterday to… promote its brand. That’s core to the business model, that is the business ...

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Stan Wraight
February 01, 2023 at 2:50 pm
The moment airlines realize that this is a data mining company, for its own benefit and ultimate goals, when airline CEO’S understand that their cargo VPs are making the same mistake the passenger division made in the beginning of GDS (Global distribution systems) and push hard for direct API connections instead to all BCO, not just forwarders, the facts will hit hard on this and other companies like it.

Who needs another intermediary between an airline and the true client? The end result is ever decreasing relevance as a carrier against mega conglomerates such as Maersk, CMA CGM, MSC, DHL, Amazon etc., unless you provide a seamless entry to your carrier for all, through API or whatever the BCO wants.

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- Alessandro Pasetti
  February 01, 2023 at 9:49 pm
  Thanks for your comment, Stan, good points.
  
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