Industry slow to adopt Uber-for-freight model

© Dave Bredeson

Taxi-seeking passengers have clearly proved receptive to the Uber model, but it has not yet exploded for trucking. In this piece by FleetOwner, the suggestion is the slower-than-expected growth rate may be down to the trucking industry as a whole remaining resistant to the model. With Uber, however, chucking its own name in the ring – through the launch of Uber Freight – industry principal at Frost & Sullivan Wallace Lau says the slow uptake has not deterred increasing market competition ...