The rise and rise of China's ecommerce platforms

© Wewe Tbre

The Loadstar has launched a series of reports on the ecommerce sector, which has been driving growth in air cargo. But are there clouds on the horizon that should worry air cargo stakeholders in particular? 

“The biggest trend impacting airfreight is not the Red Sea [crisis], it’s Chinese ecommerce,” Bollore’s director of Greater China operations, Basile Ricard, told Reuters earlier this year.

Indeed, the sudden rise of platforms like Shein and Temu, not to mention the entrance of TikTok into online sales, ...