News / Telephones and emails the main hurdles as shipping steams towards digitisation

© Phakorn Kasikij

Manual processes like emailing and telephoning are the biggest challenge to Inttra’s plans to digitise the container shipping sector.

The digital booking platform’s chief executive, John Fay, said this week: “We face no great competitor, other than phone and email in terms of critical mass.

“There are smaller systems providers, but the real challenge is manual processing.”

Mr Fay said the past year represented something of “a tipping point” for the industry, with just over half of all shipments now being digitally processed. And Inttra ...