pharma
© Peter Scott

The air cargo industry’s focus on standardising high-value verticals over the past few years has prevented them from capitalising on unique products, an air logistics expert has claimed.

Stan Wraight, president of consultancy SASI, argues that initiatives such as IATA’s CEIV programme and Pharma.aero have only contributed to siloed-thinking in the industry.

“Three years ago, at the request of a major European airline, I was asked to participate in a management information bulletin video where they highlighted the miniscule tonnage in high-value ...

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