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“Give us reliability and improved customer service over cut-price freight rates” was the message from shippers at the JOC TPM Asia conference in Shenzhen yesterday.

“It’s about the lowest-cost solution that works,” said Bjorn Vang Jensen, vice president global logistics for FMCG giant Electrolux.

He added: “Then we have to try and find a way to profit from that solution. It’s not about the lowest rate; it’s not about driving rates to the bottom. On the other hand, I will never apologise ...

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