Rising costs and low customer loyalty a double-whammy for online merchants
Consumer devotion to online shopping is still growing – but merchants are faced with the ...
The scale of returns logistics in e-commerce is simply staggering, according to this article in Supply & Demand Chain Executive. Some $550bn worth of goods each year are returned to e-commerce retailers around the world, costing their supply chains an estimated $50bn. And it’s a trend that has worsened since the prevalence of social media platforms encouraging consumer “impulse buying” – some 63% of impulse buys are returned. But supply chains are expected to adapt: “In the coming years it ...
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