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Eye for Transport recently published survey results on the biggest challenges for logistic providers in 2016. According to shippers, “lack of innovation, new ideas and solutions” is the single largest area where providers fall short.

There is no shortage of reasons why service providers struggle to innovate: budget constraints; dwindling head-count at IT departments; and IT vendors focusing on more attractive, sexier market segments (for airlines read “passenger travel”) do not help to take the logistics industry further.

Perhaps less obvious, but ...

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