How Europe’s richest man made his billions

03/11/2014

Snappy little portrait of Amancio Ortega, 60% owner of Spanish fashion retailer Zara, which puts his incredible success down to the way he organised the company’s supply chain. “He built his company to benefit from other retailers’ flaws. Ortega is rumoured to have two rules: give the customer what they want, and get to them faster than anyone else.”