Supply chain radar: Uber Freight – a 'hidden gem' worth billions... or peanuts?

When Uber filed its form S-1 with the Security Exchange Commission in April, its freight ambitions obviously captured my attention, however tiny its current exposure to the trucking trade.

So I soon started trying to figure out how much it could be worth on a standalone basis.

Revolution time

The word “freight” was mentioned 161 times in 265 pages – a freight-to-page ratio of 0.6x, excluding the index section – which in itself testifies to the commitment to the freight trade of this $68bn-market-cap ride services ...