A350F or B777-8F: a fascinating choice as Atlas Air eyes new freighters
News that Atlas Air is considering becoming an Airbus operator for the first time marks ...
If you are familiar with Atlas Air’s affairs, you might well know that the US-based lessor’s communication skills with the outside world have often been questionable, which makes me think that getting the right message across could have become a more pressing matter lately (also given its stock market performance and the perennial rumours that sooner or later it might be taken over by Amazon).
So, the appointment of a world-class executive of Debbie Coffey’s calibre is surely welcome news in both regards.
PR push
Atlas ...
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Alex Lennane
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