News / Amazon blinks as transport costs surge and pushes use of collection points

© Richardjohnsonuk

Amazon appears to be rowing back. The firm that has been the most potent and aggressive driver of ever-faster residential deliveries is trying to induce consumers out of their homes to collect their online purchases from a drop-off point nearby.

Last week, the e-commerce behemoth launched a campaign offering online shoppers in the US a $10 discount if they selected a pick-up point to collect parcels from instead of having them delivered – a strange move for a company that has ...