News / Going digital: 'it will get harder and costlier the longer air cargo leaves it'

© Anton Volynets

Air freight’s migration to a digitised economy will become harder and more expensive the longer it takes, according to a senior airline executive.

At this year’s Caspian Air Cargo Summit, MAB Kargo chief executive Ahmad Azmi urged airlines and forwarders to work together in “embracing” digitisation.

“Digital innovation is becoming the new intermediary, allowing you to talk to anyone within the supply chain,” said Mr Azmi.

“As an airline, the majority of our customers are forwarders, so together we must embrace the digitisation process ...