Changes at WCAworld as veteran leaders retire
Retirements at WCAworld have seen a set of management changes for the forwarding network. Bruce Cutillo, ...
PLD: REBOUND MATTERSAMZN: MULTI-BILLION LONG-TERM MEXICO INVESTMENTDSV: WEAKENING TO TWO-MONTH LOWSKNIN: ANOTHER LOW PG: STABLE YIELDAAPL: GAUGING EXPECTATIONSXOM: GO GREEN NOWKNIN: BOUNCING OFF NEW LOWS HON: BREAK-UP PRESSURECHRW: UPGRADESZIM: LAGGARDFWRD: LEADINGMAERSK: OPPORTUNISTIC UPGRADETSLA: GETTING OUTDSV: DOWN BELOW KEY LEVELLINE: DOWN TO ALL-TIME LOWS
PLD: REBOUND MATTERSAMZN: MULTI-BILLION LONG-TERM MEXICO INVESTMENTDSV: WEAKENING TO TWO-MONTH LOWSKNIN: ANOTHER LOW PG: STABLE YIELDAAPL: GAUGING EXPECTATIONSXOM: GO GREEN NOWKNIN: BOUNCING OFF NEW LOWS HON: BREAK-UP PRESSURECHRW: UPGRADESZIM: LAGGARDFWRD: LEADINGMAERSK: OPPORTUNISTIC UPGRADETSLA: GETTING OUTDSV: DOWN BELOW KEY LEVELLINE: DOWN TO ALL-TIME LOWS
There is a new air freight communications company in town. Interestingly named Lemon Queen is the brainchild of Audrey Serdjebi, former chief communications and marketing officer of ECS Group.
“Our goal is to offer a high-quality service while taking a different approach to improving the reputation of industry stakeholders.”
Ms Serdjebi headed ECS Group communications for eight years, culminating in her taking the lead in the group’s highly successful NextGen Challenge.
“Organising these challenges is the perfect way for a company to stand out, but also to get its employees on board and showcase its values.”
Ms Serdjebi said she had assembled a strong team for Lemon Queen, including ECS’s communications officer, Tiphaine Guélou, for the start-up, which aims to be “a little disruptive”.
“I work with some unbelievable talents …to bring a unique and personalised response to each project. For each project, we get the right talented people on board to bring about total success.
“I really love the idea of offering a new partner in this industry. The passion that drives everyone within the industry year after year is so motivating. It’s a constant hive of activity and a real source of creativity. Every client is unique and we all want to move forward and grow.”
Comment on this article
Jaye
October 01, 2019 at 1:10 pmThis is fantastic news Audrey! Congratulations! I wish you and your team all the success in your new venture and I’m looking forward to working with you!