StWraight Talking, part 3: 'If you think like an airline, you will fail'

© Dennizn

In the third of a four-part series, Stan Wraight, president of air cargo consultancy SASI, takes off the gloves to explain how airlines, airports and handlers can innovate. “Do you think Jeff Bezos of Amazon, Jack Ma of Alibaba or Fred Smith of FedEx made their companies great by accepting common solutions? Or did they see a business opportunity, and leverage their skills to create unique selling points?”

It is an obvious fact – but not a leveraged one – that scheduled ...