OceanX: Trump trades; Schenker shades; OOCL brakes; cyber games
Guesswork…
ID 103483010 © Elnur | Dreamstime.com
By Ruben Huber
Welcome to the second half of the year.
Things are not looking pretty, unfortunately: the downturn of our industry is in full swing, margins continue to suffer in the new low-rate environment, while any volume rebound seems out of sight and hope of a sudden peak season won’t cut it (kind reminder: hope is not a business model).
Some bitter medicine must be administered, sipped and swallowed by several markets and organisations.
(’Peak, what peak?’ compounds the risks indeed.)
Comment on this article
Stephanie Loomis
July 04, 2023 at 4:59 pmSeeing as customers don’t seem to give one iota about service, operationally excellent or not, there is little chance for anyone in the industry – carrier or forwarder – to “differentiate” themselves in this market. All that seems to matter in this feeding frenzy to the importers and shippers is who has the absolute lowest rate this week.