MSC, Mærsk & CMA CGM – where rivalry doesn't matter (and where it does)
Behind closed doors
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In September 2020, a senior executive at a prominent freight forwarder penned some thoughts that were never published. Given the latest on the topic, I revisited his remarks. Summary: ’The digit(al)ization lemming effect!’ – and the lessons they carried. A shortened, slightly edited version of his compelling ramblings follows – you’ll soon realise how predictive and still current , certain takes are. Little bits in “[…]” added by the editor.
It’s difficult to browse through LinkedIn or logistics industry media without getting hammered ...
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