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It happened again, last week.

Digitally native forwarder Beacon announced a funding round, accompanied by familiar claims of disrupting the trillion-dollar freight industry.

And while the logistics industry certainly has room to advance, the announcement also brought a familiar indignant response. The reality, of course, is more nuanced.

On the one hand, there’s no such thing as a tech company anymore. Every company, big or small, has made technology a central part of its offering. Sure, logistics start-ups launch with the advantage of ...

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  • Michael Evans

    July 08, 2020 at 10:39 pm

    Freight forwarders should always look and learn from those around them. If you, as a freight forwarder, see something that makes more sense and works better for you, by all means give it a try. We all need to be flexible in order to grow.