News / 'Data is the new oil of the air cargo industry', we must share it or get left behind

© Dpullman

To provide integrated solutions to customers, the air cargo industry must become more collaborative and “stop passing the buck”.

Delegates at IATA’s WCS in Singapore last week heard from numerous panellists that collaborative data platforms would be transformational for the industry.

“Integration is a major challenge,” said Wolfgang Lehmacher, a senior supply chain executive. “Integrating digitally is one of the pre-requisites to being a good player, being able to plug into all platforms.

“Data is the new oil of the industry. [Rivals] Hamburg and ...