Comment / Making sense of the sheer Amazon LTL nonsense

Premium briefly touched upon the latest talk on Amazon’s purported ambition in the less-than-truckload arena yesterday in ’One premonitory crash after another’ – now let’s leave it to the pros to add valuable insight on the topic.

And so…

The social media hype behind us, it’s all about… what less-than-truckload (LTL) incumbents think about Amazon that matters the most here, right?

Before getting there: in case you missed it, it was investment firm Stifel that yesterday made the headlines, as the thinking goes ...