Receive FREE Newsletter
Advanced Search
+

News / BIFA bites back at 'rubbish' prophecies of forwarders' death-by-tech

dreamstime_s_92854343
© Alexey Novikov |
By

Digital disruptors will no more kill-off today’s forwarding sector than the advent of European rail did in the 1800s, according to director general of the British International Freight Association (BIFA), Robert Keen.

Mr Keen said it was simply “PR puff” to claim, as new ’digital’ forwarder ...

To read this article you need to subscribe.

Help us to continue to invest in award-winning independent journalism. For an introductory offer of just £70 a year, or £10 per month, get access to all our daily news stories and opinion. If you are already a registered user, please login below with your current account's email and password to subscribe. If you are not registered and want to subscribe, please register below to subscribe.
Current subscriber
New subscriber

Comment on this article

You must be logged in to post a comment.

  • Pichuiyer Balasubramanian

    June 03, 2020 at 3:08 am

    If this is true, then why IATA E AWB adoption globally still stays at a pathetic 68%? Let us not kid ourselves that we fully ‘adapt’ to technology – we are not. We seem to be happy for us to order stuff from our smart phone and our kids do it all the time but when it comes to business…… we seem to have a different yardstick. We still need to look at the mirror and answer. I hope we do.

    • Tommy

      June 07, 2020 at 8:06 am

      Nandbala,
      The 68% is not due to technology.

Related Stories

Topics

Beacon BIFA Digital freight forwarder Digital revolution Digitisation Disruption response Freight forwarding post digitisation