Apple to set up a distribution centre through its logistics partner in India

© Hupeng | Dreamstime.com - Apple store with iphone 4s billboard

Apple’s plans to move its Indian operation to a dedicated distribution centre will not only afford it increased control over its supply chain, but also ensure common pricing for offline and online sales, according to this report by The Economic Times.

In India, value-added tax rates vary from port to port, with Apple using Bengaluru, Chandigarh, Chennai, Hyderabad, Mumbai and New Delhi to supply its products to the country’s consumers. This set-up had been something of a positive for online sellers, who benefited from being able to shop around and source devices from low-VAT markets.

The distribution centre, which will be run by DB Schenker, will be based in Bhiwandi, according to two senior officials involved in the development. Another executive said: “It will help in maintaining uniform price for its products.”