PR: Hillebrand acquires Braid

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PRESS RELEASE 

With this acquisition, Hillebrand aims to strengthen its position as a leading global logistics service provider not only for alcoholic beverages but also for other non-hazardous bulk liquids commodities.

Mainz, Germany, October 22th, 2020

Hillebrand, a world leading forwarding, transport and logistics provider to the alcoholic beverage industry and products that require special care, officially announces its acquisition of Braid, a key player in bulk liquids logistics. Through this acquisition, Hillebrand strengthens its expertise in handling non-hazardous liquids in bulk, such as wine, olive oil, non-hazardous chemicals, juices and edible oils, which adds to its long-established experience in full service logistics services of cased goods.

“Braid offers an exciting opportunity for Hillebrand to strengthen its network of services, products, skills, knowledge and teams”, explains Cees van Gent, CEO and Chairman of the Executive Board of Hillebrand. “With its global reach, wide range of customized logistics solutions in bulk liquids transportation, as well as its manufacturing and technology know-how, the acquisition of Braid supports Hillebrand’s strategy to not only lead the market in logistics services for alcoholic beverages but also for non-hazardous bulk liquids”.