man typing on laptop keyboard with sale black friday screen
© Prykhodov

So it’s Black Friday again. The day the etailers made up to attract more business. But the value of it is being increasingly questioned. According to UK consumer group Which?, only one in 29 “offers” last year was genuine; the same prices could be found both before and after the big event. There are also environmental concerns over the deliveries, the goods themselves – and the re-deliveries. For logistics companies, it marks a critical few days in the calendar, requiring additional staff. In this article from SHD Logistics, we get advice from BluJay Solutions on how to manage the distribution satisfactorily. And The Conversation has more in-depth analysis on the distribution model, and alternative delivery options. 

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