Comment / Waiting for a true smart box disruption

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Let’s set the record straight, folks: here’s a big fan of industry digitalisation and making the global box fleet smart is truly a great mission.

I continue to preach the example of bikes and sensors having created a billion-dollar bike-sharing market, and what amazing results containers plus sensors might yield.

However, having followed the subject for several years now, related dynamics continue to underwhelm. Either the scale remains limited and things move hardly beyond proof of concepts or the existing roles in ...