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© Roman Milert

Ocean carriers undermining forwarders that don’t have “enough clout” will drive consolidation this year.

Delegates at the recent TPM25 by S&P Global heard that, as the top 10 liner operators continue to grow and now have a monopoly of some 75% of the ocean shipping market, the “imbalance in the forwarding business has been exposed”. 

This has meant smaller forwarders are being “undermined” by the large carriers, with shippers becoming increasingly sceptical of NVO promises of available capacity.  

Stephanie Loomis, head ...

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  • Marc Greenberg

    March 17, 2025 at 2:13 pm

    Not sure I agree. As mentioned, service levels and technology edge can keep the small to mid-size forwarders relevant. Carrier consolidation maintaining fewer but larger contracts will help. Coordination between agents sharing volumes in the same network also helps raise the bar. It’s not all lost to size……for many larger shippers service and technology still matter!

    • Charlotte Goldstone

      March 17, 2025 at 2:35 pm

      That is a great point Marc, SME forwarders definitely have the bespoke service advantage. It’ll be interesting to see if that and tech are enough to keep them competitive in the following years…

  • DAVID PORTER

    March 17, 2025 at 3:48 pm

    Great insights by Stephanie!

    • Charlotte Goldstone

      March 17, 2025 at 5:50 pm

      She’s great isn’t she!

  • Aaron Dean

    March 17, 2025 at 5:37 pm

    I disagree with Ms Loomis, there is plenty of room for SME Forwarders who believe in building relationships with both suppliers and clients, providing great customer service, talking to clients on the phone and making face to face meetings, old school freight forwarding with new technology for managing clients expectations is still alive and well.
    As much as they try the Lines will never get rid of the SME forwarders. In my humble opinion.

    • Charlotte Goldstone

      March 17, 2025 at 5:55 pm

      Lots of what the panel were saying at TPM was that shippers are becoming increasingly cautious of small NVOs capacity promises due to the carrier being quicker to break promises with them when space was in demand over their bigger clients. But yes, hopefully you are right – it would be a shame to see the loss of so many SME forwarders.