The new globalisation – going beyond the rhetoric

© Viktor Stoilov

If you’ve got 15 minutes or so, you could do yourself a favour by tackling this interesting analysis of the “new globalisation”, by Boson Consulting Group. It considers the current two narratives of globalisation, the global trade the world has seen versus the new political protectionist rhetoric and protests from those left behind, and explains how both are valid – but pave the way for a new world. And with a new world, comes new opportunities. It recommends a “more nuanced approach”, not based solely on top-line macroeconomics, such as GDP, but advises companies to look for “rich pockets of growth” from the “right business models”. A worthwhile read.