Pepsi's supply chain resilience strategy – it's the real thing

© Sean Pavone

Pepsi tastes just like Coca-Cola, right? Maybe, but much of the recent focus at a firm that has $63bn in annual sales has been on its organic food and drink range, which saw growth of 11% last year, reflecting consumers changing priorities, if not tastes. But the supply chain of a standardised carbonated drink is hugely different to that of its Naked Juice and ONE Coconut Water brands.

“First, these products require ingredients from around the world; these are global rather than ...